Question of the Day How many avocados can you eat in a week? Hold your answer — we’ll get back to that in a minute. Are you part of the 65% of Americans who buy organic foods and beverages? How about part of the 40% that intend to make organic foods a bigger part of… Read More »
Are Group Buying Startups Headed for An Early Grave? Pundits around the world have said that group buying startups are all headed for an early grave. In truth, the Groupon and LivingSocial mimics are having a hard time surviving. Group buying in the “deal-of-the-day” sense is consistently seeing declining numbers. However, there is a breed… Read More »
What Is A Buying Group? Before we talk about how to start a buying group, let’s take a moment and understand exactly what it is. A buying group is a group of people who have come together to use their collective bargaining power or collective spending power. Usually, there are two types: A buying group… Read More »
Despite what the naysayers will tell you, group buying is alive and well. It just exists in smaller clusters (as it should!). Also, despite the fact that Facebook Deals didn’t work out (if you remember it!), independent group buys are still organized on your favorite social network. But before we get into those details, let’s take… Read More »
Lucky vendors have impressed their peers with stories of amazing group buys. Hosting group buys with third parties helped boost sales, attract new customers, or get rid of a bunch of old stock. Unfortunately the majority of vendors have not been so lucky. Do you know the vendor’s most common complaint about group buys? We’re… Read More »
At some point in their life, everyone’s played the board game Clue. Indeed, some get the opportunity to play it in real-life, and live to tell others about it — in a fun and entertaining way. How? Well, let’s take a look at murder-mystery dinners. How Murder-Mystery Dinners Work In fact, murder-mystery dinners did not evolve from Clue. It… Read More »
We’ve put together 9 of the best farm marketing tips (and a special bonus) to help farmers make sure that nothing goes rusty in their business toolbox. If you get through our list of best farm marketing tips and you enjoy them, then you are going to love the book by Eric Gibson. Check out:… Read More »
Believe it or not, auto parts are one of the fastest growing e-commerce sectors. According to a comprehensive study by the Sydney Morning Herald, the average online automotive store saw a revenue increase of 89% – in one year. There’s a huge demand for aftermarket car parts and accessories. But what are the best activities… Read More »
In the modern world of business sales one thing is clear. Manufacturers can no longer afford to wait to sell direct to customers. Those who still rely solely on middle-men and vendors will soon find themselves taken over by manufacturers selling direct to consumers already. It’s time for almost all brands to take at least… Read More »
Forum Group Buys See the Highest ROI Vendors have seen the highest ROI in forum group buys. Because Internet forums and their users are focused around a particular topic (e.g. automotive or paintball), vendors and customers gain specific advantages: Customers can learn about various products and offers Vendors can respond directly to FAQ and other queries… Read More »