4 Group Buying Mistakes Vendors Must Avoid

We love the power of group buys. So of course we noticed when about 2 years ago daily deal sites gave the sector a buzzkill. It was simply too much fluff. Buyers and vendors alike were riding a tumultuous wave. In an article in 2012, research analyst Wangari Kamande summarized the cons nicely: Customers were… Read More »

From Europe To America With Love — A Tale Of A BMW Owner’s Love For His X5

What’s in a car? For most people cars are a utility. For some, they are a necessity. However, there is a class of people for whom their cars are nothing less than an extension of their personality, persona, and almost a second wife… personification exemplified! That’s the case with a lot of BMW owners. They are looking… Read More »

4 Tips for Hosting Group Buys with Third Parties

Lucky vendors have impressed their peers with stories of amazing group buys. Hosting group buys with third parties helped boost sales, attract new customers, or get rid of a bunch of old stock. Unfortunately the majority of vendors have not been so lucky. Do you know the vendor’s most common complaint about group buys? We’re… Read More »

Get A Clue! Mystery Dinners Don’t Have To Be Expensive

At some point in their life, everyone’s played the board game Clue. Indeed, some get the opportunity to play it in real-life, and live to tell others about it — in a fun and entertaining way. How? Well, let’s take a look at murder-mystery dinners. How Murder-Mystery Dinners Work In fact, murder-mystery dinners did not evolve from Clue. It… Read More »

Gear Up For Auto Parts Sales With Social Selling

Believe it or not, auto parts are one of the fastest growing e-commerce sectors. According to a comprehensive study by the Sydney Morning Herald, the average online automotive store saw a revenue increase of 89% – in one year. There’s a huge demand for aftermarket car parts and accessories. But what are the best activities… Read More »

Rethinking The Group Buying Concept For 2022

The group buying concept should have been reworked years ago Remember when the group buying concept virtually snatched the popularity away from all other e-commerce models? That day is long gone. Today, group buying is anything but sought after. Group buying had success, but its diminishing value called for a different approach. Unfortunately, that call was never… Read More »